What Was Your Most Successful Social Media Campaign?
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Sharing details about your biggest successes is a huge part of any job interview. Firstly, it helps the interviewer understand your past experience and any projects you were responsible for. Secondly, this social media specialist interview question reveals your success in terms of metrics.
Avoid bragging about the number of likes a post has. When discussing campaigns, mention social media ad spend, sales you generated, lead conversions, percentage of people who signed up, or the number of leads.